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Mobile financial services in Africa: Winning the battle for the customer

Mobile financial services in Africa: Winning the battle for the customer

Applications, Entertainment, Mobile Money, Telecomms
Africa is the global leader in mobile money, which has become an important component of Africa’s financial services landscape. Mobile network operators (MNOs) have dominated mobile money services in Africa for the past decade. More recently, fintechs have established a solid footing in the market, and a number of banks are beginning to compete aggressively for the mobile banking customer. While some banks have chosen to “go it alone”, others are forming partnerships in hopes of reaching the market faster. This article outlines five paths banks can take to retain ground in the battle for the mobile customer in Africa. Africa is the global leader in mobile money Mobile financial services (MFS) span the full spectrum of financial services, from payments and current accounts, to s
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